Google – which launched the accelerator programme last year in three key emerging markets of India, Brazil and Indonesia – seeks to foster an ecosystem for developing world’s greatest apps.
The chosen startups will join a two-week mentoring programme at Google’s headquarters in Silicon Valley and enjoy an equity-free training of up to $50,000 as well as few months of mentoring back home.
Google Developer Relations Manager Erica Hanson told reporters, at the launch which was attended by participants of the first Launchpad Accelerator Program, Google also creates specific curriculums that can be adopted by technical tertiary schools or universities
“This is part of our programme to train as many as 100,000 mobile applicators until 2020,” she said.
Indonesian startups that were part of the first batch include Jojonomic, Setipe, Kakatu, HarukaEdu, Seekme, Kerjabilitas, Kurio, and eFishery.
Muhammad Nur Awaludin, CEO, Kakatu, said, at the bootcamp, he and his colleagues learned how to develop user-friendly products with strong value-addition as well as other aspects such as how to build a team, market products and so on. Kakatu app helps parents to screen smartphones to prevent kids to access inappropriate content.
“Our mentors advised us on scaling up our products so that it can be used by millions and even billions of users. We learned technical and practical business aspects, starting from building a back-end technology and how to face failures with the right mind,” added co-founder and CFO of eFishery Muhammad Ihsan Akhirulsyah. eFishery is an Internet of Thing (IoT) application that helps farmers to feed fishes automatically.
Jason Tedjasukmana, head of corporate communication, Google Indonesia noted, in the first batch, most startups were quite advanced in their product development. In the second batch, Google is open to select startups who are at an early stage of their product development as long as they have good ideas.
eFishery, as a case in point, recently received an undisclosed funding in a pre-series A round led by Aquaspark, a Utrecht (the Netherlands) based aquaculture investment fund, and Indonesian venture capital firm Ideosource.
Ihsan said, most farmers in Indonesia have yet to utilise technology in their farming activities. “We can give them a touch of technology which can make their farming activities more effective, increase productivity and ultimately improve their welfare,” he told DEALSTREETASIA.
He said eFishery programme can be used by farmers as well as large corporations. eFishery, he said, is in talks with one large corporation, Japfa Comfeed Indonesia.